Freedom Mortgage Wholesale, a supporter of the mortgage broker community, is Historically, Currently, and 4EVER Wholesale. Freedom is presenting a panel of experienced mortgage professionals sharing their unique histories, current approaches, and strategic perspectives on achieving future success. Moderated by Allen Middleman, Executive Director at Freedom Mortgage, this discussion will explore how lasting businesses come to be. Get ready for interesting conversations with actionable insights to help you build a thriving 4EVER broker business. Let’s get building.
The Non-QM market continues to evolve—don’t get left behind. This session provides the tools and knowledge you need to stay ahead of industry shifts and future-proof your business. Through practical examples and proven strategies, you’ll gain confidence to lead in a dynamic environment.
Learning Objectives:
The mortgage industry isn’t broken in just one way — it breaks processes, expectations, companies… and sometimes even the people working inside of it.
In this honest and thought-provoking session, Jordan Gerard, President and Owner of My Community Mortgage, shares his perspective on the parts of the industry that simply don’t work the way they should. From burnout culture and outdated mindsets to leadership failures and constant pressure to survive, Jordan opens up about the realities that many professionals experience but few openly talk about.
But this session isn’t about complaining about the industry — it’s about challenging it.
Jordan will share how the mortgage business is evolving for the better, where opportunities for change are happening, and how individuals at every level can stop repeating broken patterns in their own careers. Through personal stories of setbacks, growth, and building a company from the ground up, attendees will walk away with a different perspective on leadership, resilience, and the impact they can have on the future of the industry.
Because sometimes the biggest question isn’t “Who broke it?” — it’s “Who’s willing to help fix it?”